Chinese tea franchise Heytea is launching its first overseas store in Singapore.
The six-year-old chain is one of China’s most popular in its category, with each outlet selling 2000-3000 cups per day. It claims to be the franchise responsible for inventing cheese tea, serving drinks with New Zealand cheese.
The Heytea Singapore store will feature a uniform minimalist white interior design with wooden accents, with some outlets featuring themed retail spaces.
The new Singapore location is launching at Ion Orchard.
Inside Retail Asia