VF Franchise Consulting

Smartphone app firm Line opens online mall

Dec 23, 2013

line

TOKYO – Smartphone messaging company Line Corp. has opened an online mall to sell a range of products including cosmetics, clothing and general merchandise in a challenge to giant Internet retailers such as Rakuten Inc. and Amazon Japan K.K.

The mall, available through a dedicated application for Android smartphones since Friday, also offers a market where individuals can sell items by uploading photos of the products and indicating the prices at which they want to sell. If sold, 10 percent of the sales price will be collected by Line as a commission.

Line is planning to expand the mall by soliciting more shops next spring and make the app available for Apple Inc.’s iPhones sometime next year.

Source ABS CBN News

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