Canadian cafe brand Tim Hortons has opened its first restaurant in China.
The new venue, located at People’s Square in central Shanghai, is the first Tim Hortons in China since the company signed an exclusive master-franchise agreement with Cartesian Capital Group last year.
“We’re excited to bring the iconic Tim Hortons brand and a piece of Canada around the globe,” said Tim Hortons president Alex Macedo. “China is an attractive growth market and we can’t wait for guests to try our classic favourites and some new offerings crafted specifically to the Chinese market.”
While Tim Hortons in China will be offering many of its classic food and beverage products, the company will also be launching an assortment of new food and beverages unique to the market.
Tim Hortons now operates more than 4800 locations in Canada and around the globe.
Inside Retail Asia