• Headquarters: USA
  • Industry: F&B
  • Countries available: Contact us for info
  • Territory fee: Contact us for info
  • Unit fee: Contact us for info
  • Royalty: Contact us for info
  • Investment level: US$3,000,000
  • Marketing: Contact us for info
  • Term: Contact us for info

1)  About IHOP and APPLEBEE’S Franchising

  • Dine Brands Global – the parent company of Applebee’s Neighborhood Grill + Bar®, IHOP®, and Fuzzy’s Taco Shop® restaurants – is continuing its international expansion with its unique and exciting concept that combine their two iconic brands, IHOP and Applebee’s, in one dual-branded restaurant. Their first dual-branded international restaurant opened in Niagara Falls, Canada, in 2020. Based on its success, it has since grown to 11 restaurants in six countries, including Canada, Mexico, UAE, Kuwait, Saudi Arabia and Peru.
  • Dine Brands International, the international franchisor of Applebee’s Neighborhood Grill + Bar® and IHOP®, is currently seeking qualified franchisees to develop in select markets in Europe and Asia to supplement their growth in existing core markets, including the Middle East, North America, Latin America, and the Caribbean.
  • Dine Brands International, the international franchisor of Applebee’s Neighborhood Grill + Bar® and IHOP®, is currently seeking qualified franchisees to develop in Spain and selected markets in Europe and Asia, to supplement their growth in existing core markets, including the Middle East, North America, Latin America, and the Caribbean. 

2) Our Brands at a Glance

IHOP

  • Spreading Happiness since 1958
  • Over 65 years of “Spreading Happiness”
  • Over 1,800 restaurants
  • World famous buttermilk pancakes
  • Best of America
  • Connection, celebration, and cherished memories
  • Fresh, tasty, comfortable, relaxed
  • Wide guest base
  • Ideal for study breaks, pre-game meals and everyday occasions.

Applebee’s

  • Founded in 1980, Atlanta, GA
  • Over 44 years and “Always a Reason to Celebrate”
  • Vast Reach: Over 1,600 restaurants
  • One of the world’s largest casual dining chains
  • Fresh, authentic, sociable
  • All-American favorites
  • Wide guest base

3) Benefits of dual-branded Restaurants (IHOP and Applebee’s)

  • Investing in a dual-branded (IHOP & Applebee’s) restaurant is a fantastic opportunity.
  • While IHOP brings the magic of the morning, Applebee’s is the hero of the night. From the first sip of coffee to the last bite of dessert, we’ve got every craving covered under one roof. 
  • With a combined 100 years of hospitality experience and expertise, guests will feel welcome, satisfied, and eager to return.
  • Dish out happiness from sunrise to sunset, as we blend the best of both worlds. We leverage the back of house, while maintaining the separate identifies of our brands, with distinct branding and zones.  Without increasing the footprint, we maximize revenues and optimize operating efficiencies (e.g., when there are more IHOP guests for breakfast, the Applebee’s seating area can accommodate guest overflow and vice versa at dinner).

Why Dual-Branded Restaurants?

  • Complementary brands
  • Capturing all day parts
  • Optimizing restaurants for success
  • Enhancing economics and returns
  • Increased team member engagement
  • Elevated guest experience

4) Franchising Profile

  • Adequate liquidity for start up and build out, commensurate with territory
  • Experienced, multi-unit operator (franchised food and beverage a plus)
  • Passionate about the IHOP and Applebee’s brands and food service industry
  • Capacity and interest in multi-unit development and operations
  • Expertise in the areas of site selection, operations, marketing and customer service

5) About Dine Brands Global, Inc.

Based in Pasadena, California, Dine Brands Global, Inc. (NYSE: DIN), through its subsidiaries and franchisees, supports and operates restaurants under the Applebee’s Neighborhood Grill + Bar®, IHOP®, and Fuzzy’s Taco Shop® brands. As of June 30, 2024, these three brands consisted of close to 3,600 restaurants across 18 international markets. Dine Brands is one of the largest full- service restaurant companies in the world and in 2022 expanded into the Fast Casual segment

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