Malaysian electrical retail chain Senheng has opened its first megastore, in Pandan Jaya, Kuala Lumpur.

Set to be a one-stop destination for anything electrical or electronic, the Grand Senheng megastore enhances the customer experience by allowing shoppers to try out products in a unique and exclusive environment.

“We pride ourselves on bringing great value, better lifestyle and a seamless shopping experience to our customers,” said managing director KH Lim.

Senheng adopted a seamless business model last year, designed to align in-store, online and mobile shopping activities.

To mark the opening, 500 units of high-quality electrical products were offered at only RM10 (US$2.46).

Source: Inside Retail Asia.