Building Win-Win Relationships With Industry Giants

The big guys in many fields, especially in the fast food and restaurant segments; retail stores, cosmetics, other consumer goods…; fashion; education – training… are gradually catching up with the heat of the franchising market. By borrowing power from franchisees to expand a business, optimize capital and strengthen personnel, besides, franchise partners will have the advantage of minimizing risks, list of advertising expenses is also limited to a minimum. The essential advantage that makes the franchising business model fully developed is that it optimizes economic profits for both franchisors and franchisees.

Franchisee’s advantages

First of all, avoiding risks and variables in the process of developing an entirely new business project. Organizations and individuals standing on the side of the Franchisee will purchase the right to use an existing brand name of a business, affiliated brand and other intellectual property to market and sell products with the same brand and uphold the same standards as enlightened enterprise did.

Second, the franchisee will be trained in management methods and skills from the most practical perspective since all knowledge will be based on the experience of failures and successes of the franchisors has gone through.

Franchisor’s advantage

For the franchisor, they already have certain competitive advantages as well as the credibility of their target customers. Franchising helps them optimize capital as well as strengthen brand awareness without spending a lot of money and personnel to manage all stores and branches in operation.

Increase revenue from business activities and franchise fees; besides, franchisors can also take advantage of regional cultural understanding from personnel in that region and country to promote operations to avoid cultural conflicts while entering the market.

Related Posts
Responsibilities of the Four Types of Franchise

Single-Unit Franchise Arrangement A single-unit franchise means you own one franchise unit and are operating the business under the terms Read more

How to choose the right location for franchise?

You have to address the issue of location before you buy the franchise. Having an exclusive territory in the franchise Read more

What Are the Four Types of Franchise Arrangements?

There are four basic franchise arrangements. Like the different levels of franchise ownership, each of the four franchise arrangements comes Read more

Italian Pizza Fireaway is valued at £18.7 million by investors

The investors, who are mainly based in the U.K. and Italy, have each taken a slice of the pizza franchise, Read more

VN Franchise owns a management team with extensive experience in both operating and developing franchises in the market.

Provide key services

+ Franchise and business consulting
+ Marketing and sales consulting
+ Business consulting
+ Franchise training


Responsibilities of the Four Types of Franchise

How to choose the right location for franchise?

What Are the Four Types of Franchise Arrangements?