Jun 18, 2019

Pacific Trade Agreement Triggers IP Overhaul in Vietnam

By Lien Hoang.  New rules expand rights to trademarks and patents under deal ratified by seven countries. U.S. companies can…
Jun 18, 2019

Pingu's English announces further ASEAN expansion with new Master Franchisee in Laos

In the presence of the Rt. Hon Ed Vaizey MP, Prime Minister’s Trade Envoy for Laos, Cambodia and Vietnam and His Excellency…
Jun 14, 2019

Why the ESL Market is set to boom in the next 10 years

According to the British Council approximately 1.7 billion peoplewere learning and using English worldwide in 2015. English language instruction for non-native…
Jun 11, 2019

Vietnam affinity for fashion drives strong Zara sales

Zara’s revenues ịn Vietnam last year was six times the 2016 figure. Photo acquired by VnExpress. Zara’s revenues zoomed to…
Jun 07, 2019

Far from game over: From boom to bust to boom again, bubble tea is back in business

ILLUSTRATION: SIMON ANG  A brief history of bubble tea A FEW rounds of interviews, a 150-page business proposal, a two-week…
May 29, 2019

The methods and requirements needed for franchises to thrive

Many chain franchise brands have developed in Vietnam, with popular brand names popping up in fast food, catering, education, healthcare,…