Premium Chinese tea brand Chagee is making its way to the Philippines this August, marking its official entry into the local market with the launch of three outlets in Metro Manila. The initial stores are set to open at SM North EDSA, Robinsons Galleria, and Venice Grand Canal Mall, offering Filipino customers a taste of the brand’s signature brews.

Positioned as a modern tea bar, Chagee blends centuries-old Chinese tea traditions with contemporary presentation and a commitment to natural, high-quality ingredients. Its hallmark creations — including its popular milk-based tea drinks — are brewed from whole tea leaves such as green, black, and oolong varieties. The brand emphasizes that it uses no artificial sweeteners, flavourings, or powdered mixes, allowing the authentic aroma and flavor of the tea to shine through.

Founded in Yunnan, China, Chagee has experienced rapid global growth, with over 6,000 stores across Asia, North America, and beyond. Its international presence now spans Malaysia, Thailand, Singapore, and the United States, and the Philippines marks its latest expansion in Southeast Asia.

Source: Chagee

The company’s entry into the Philippine market reflects the growing demand for premium, health-conscious beverage options, as well as the rising popularity of authentic tea experiences among younger consumers. With its focus on quality brewing techniques and natural ingredients, Chagee aims to stand out in the country’s increasingly competitive milk tea scene.