What does VF Franchise Consulting do?

VF Franchise Consulting helps international franchise brands expand into Asia and MENA by identifying master franchise partners, structuring franchise agreements, and providing on-the-ground market expertise. We also help investors in Asia find and evaluate the right international franchise opportunity for their market.

Which countries does VF Franchise Consulting operate in?

We work across 20+ markets including Vietnam, Thailand, Singapore, Malaysia, Indonesia, Philippines, Hong Kong, India, South Korea, Japan, Saudi Arabia, UAE, Qatar, Kuwait, and Bahrain.

How do I expand my franchise brand into Southeast Asia?

The most effective path is to appoint a master franchisee or area developer in each target market. VF Franchise Consulting manages the entire process — from market feasibility and partner identification to deal structuring and franchisee onboarding — through our Franchise Fast Track service.

What is a master franchise and how does it work?

A master franchise grants a local investor the rights to sub-franchise a brand within a defined territory. The master franchisee recruits and supports individual unit operators. This model is the most common structure for international brand expansion in Asia.

How long has VF Franchise Consulting been operating?

VF Franchise Consulting was founded in 2008 and has over 15 years of experience in international franchise development across Asia and the Middle East.

What types of franchise brands does VF Franchise Consulting represent?

We work with brands across F&B, fitness and wellness, education, retail, and business services. Current and past brands include Texas Roadhouse, PizzaExpress, Crunch Fitness, Club Pilates, Chuck E. Cheese, and many others.

Korean fashion retailer F&F heads to Hong Kong - Acquire the VF Franchise Consulting License and Lead the Future of Franchising Across Asia & MENA

Korean fashion retailer F&F heads to Hong Kong

Korean fashion retailer F&F has revealed plans to open in Hong Kong.

Details are sketchy, but the company has signed an affiliate and will open its first standalone store in January, according to Korean analysts.

The expansion follows a stunning 28.6 percent increase in sales in its home market in the fourth quarter of its latest financial year, which has promoted stock market analysts to rate the stock a “buy”. Profit has soared 36 percent this year and is on track for a further 20 percent growth in the 2018 financial year, according to analysts.

F&F manufactures and retails fashion apparel and accessories for men, women, and children under eight brands: MLB, MLB Kids, Discovery, Discovery Kids, Banila, B. By Banila, Collected and Lost Garden. The company focuses on casual apparel, dresses, blouses, and sportswear.