Mary Brown’s Chicken, the Canadian quick-service chain also known as MB Chicken, plans to open 220 outlets in India by 2030, with 10 of them due before the end of 2026, according to a Franchise TV report published on 3 November 2026.

Key facts

• 220 outlets targeted in India by 2030, against a revenue goal of INR 550 crore.
• 10 openings planned by the end of 2026, with 21 more locations either signed or already in fit-out.
• The brand is seeking HNIs, institutional investors and multi-brand operators as franchise partners.

Mary Brown’s Chicken India rollout: where the outlets are going

Mary Brown’s entered India in 2025 with a flagship outlet in Chandigarh and has since widened its footprint across Delhi-NCR and Punjab. The next openings named in the report are in Gurugram (Haryana), Banga (Punjab), Dwarka (Delhi) and Greater Noida (Uttar Pradesh). That puts the early network in the northern belt, close to the Chandigarh base.

The chain has also tied up with Hindustan Petroleum to bring Mary Brown’s Chicken to HP fuel stations across India. A fuel-station channel gives a quick-service brand access to high-traffic roadside sites without a full standalone build-out.

The partner profile the brand is recruiting

The brand names three partner types: high-net-worth individuals, institutional investors and multi-brand operators. The mix suggests a rollout that relies on operators able to open several units, not single-store owners. Mary Brown’s own international franchising page says: “Mary Brown’s Chicken is launching internationally. Are you ready to join us?” The page, which presents the brand’s international franchising offer, cites a 55-plus-year operating history.

Who is behind the brand

Franchise TV reports that the chain was founded in 1969 by Canadian entrepreneurs Pat Tarrant and Cyril Fleming, and was acquired by Gregory Roberts in 2007. The name comes from Mary Brown, a Virginia-based woman known for a family fried chicken recipe whose rights the founders took on.

What it means for Asia Pacific and MENA master-franchise investors

India’s fried chicken segment is crowded, and Mary Brown’s plan is a scale play: 220 outlets in roughly four years from a single flagship opened in 2025. The 21 sites already signed or in fit-out are the figure to watch, because they show how much of the 2026 target is covered. Investors comparing quick-service formats across the region can read this against other category activity on VF, including Dave’s Hot Chicken’s 500-restaurant milestone, the wider fried chicken franchise landscape in Asia Pacific and MENA and the recent Caffè Nero entry through Trent. For the market backdrop, see VF’s guide to franchising in India. Its partner-led model also echoes Harlem Shake’s 75-unit India master franchise.

Source: Franchise TV — Mary Brown’s Chicken Expanding Its Footprint in India, To Launch 220 Outlets by 2030