Superstar Allu Arjun inaugurates India’s first Buffalo Wild Wings (B-Dubs) in Hyderabad. (photo provided)

MUMBAI—Actor and youth icon Allu Arjun and Hyderabad-based hospitality brand M Kitchens have joined hands with Buffalo Wild Wings Inc. to bring Buffalo Wild Wings aka B-Dubs, the American casual dining restaurant, and sports bar franchise, to India. The first flagship restaurant and one of the biggest B-Dubs worldwide was inaugurated by Allu Arjun in the presence of Kedar Selagamsetty and Sam Reddy, founders, and directors of M Kitchens, among other distinguished invitees. B-Dubs was thrown open to the public on Nov. 18.

This B-Dubs outlet is located at a prime location of Jubilee Hills, Hyderabad. It is also the global launch site of B-Dubs 2.0 with the introduction of a lavish lounge space combined with traditional seating. B-Dubs offers a great overall experience with signature sauces and chicken wings and also has all the ingredients to be a popular place with its sports ambiance. The premium restaurant features an open layout with a bar area and is flanked by multiple large screen LED TVs and media screens, giving a feeling of being in a sports stadium.

Buffalo Wild Wings is a leading American casual dining restaurant chain and sports bar concept across the United States at 1,230 locations and is also present globally in Canada, Mexico, Philippines, United Arab Emirates, Saudi Arabia and Oman. Buffalo Wild Wings, also known as B-Dubs, specializes in authentic Buffalo, New York-style chicken wings with 21 mouth-watering signature sauces and seasonings. Buffalo Wild Wings Inc. was founded in 1982 and is headquartered in Minneapolis.

Commenting on the collaboration, Arjun said, “My association with B-Dubs combines my entrepreneurial streak with my passion for good food! Hospitality is one of the fastest growing sectors, and I found B-Dubs to be the right choice for reaching another milestone in this exciting industry. I had always felt that the city lacks a casual dining place with a fun and sports quotient and I believe B-Dubs is the answer as an ultimate place for food and drinks with your friends, to watch a game and have an experience like never before!”

Selagamsetty added, “We are very glad to have the dynamic and energetic Allu Arjun as our partner in this venture. This flagship restaurant will lead the way for more B-Dubs in Hyderabad and Bangalore by mid-2018 and expand into more cities in South India.”

Sam Reddy, Co-Founder & Director, M Kitchens, said, “Our goal is to open 20+ locations in Tier 1 and Tier 2 cities within the next three years.”

By R.M. VIJAYAKAR

Source India West