Texas Roadhouse plans first Houston-area outpost of its casual burger spot

Jaggers restaurant food spread
Jaggers serves burgers, chicken, and shakes. Jaggers Restaurant/Facebook

Texas Roadhouse has revealed the first Houston-area location of Jaggers, its fast casual sister concept. Construction is expected to begin soon at Katy’s Grand Morton Town Center, a shopping center location on the Grand Parkway just north of I-10.

Described by Texas Roadhouse founder, the late Kent Taylor, as “What if Chick-fil-A and Five Guys got married and had a kid,” Jaggers serves burgers, chicken tenders, chicken sandwiches, and salads. Affordable prices are part of its appeal, with the standard “Crazy Good Cheeseburger” priced around $7 and a Bacon Avocado Burger priced just over $9.

First opened in Noblesville, Indiana in 2014, the growing chain recently launched its 13th store in North Carolina, Forbes reports.

Expected to open in early summer 2025, the Katy location will occupy approximately 3,900 square feet. A drive-thru will allow for efficient processing of to-go orders.

Jaggers joins two other burger-focused concepts at Grand Morton — Pincho Burgers + Kebabs, the Miami-based restaurant that also has a location near Memorial City Mall, and Texas fast food favorite Whataburger. The center is also home to Bubba’s 33, another Texas Roadhouse concept that’s centered around pizza, wings, and pasta.

“It’s always exciting to get a new-to-market brand for a development” Josh Friedlander, executive for Houston-based commercial real estate developer, said in a statement. “Jaggers will be a strong addition to Grand Morton’s dining options.”

VF FRANCHISE CONSULTING: YOUR PARTNER IN FRANCHISE SUCCESS

If you’re considering investing in F&B Franchise Brands like Jaggers,… VF Franchise Consulting can help. With years of experience in connecting investors with top franchise opportunities, VF Franchise Consulting offers:

  • Extensive market knowledge and strategy: Access to international franchise trends and insights.
  • End-to-end support: Assistance with legal, operational, and marketing needs.
  • Credibility and expertise: A trusted intermediary for global franchise brands.

Expand your portfolio with a franchise that’s proven to succeed. Let VF Franchise Consulting guide you every step of the way, contact us!

 

You May Also Like

Burger King Japan Offers Rival Franchisees 40 Million Yen to Switch Brands in Aggressive Expansion Push

Burger King Japan Offers Rival Franchisees ¥40 Million to Switch Brands in Aggressive Expansion Drive

Subway Awards Qatar Master Franchise Development Rights to Alamtiazat Al Alamyah Food Stuff in Middle East Expansion

Subway Awards Qatar Master Franchise to Al Mana’s Alamtiazat Al Alamyah Food Stuff in Middle East Growth Push

Realty ONE Group Sells Master Franchise Rights for Mongolia in 26th-Country Global Expansion

Realty ONE Group Enters Mongolia, Selling Master Franchise Rights for Its 26th Country Market

Chat on WhatsApp