What does VF Franchise Consulting do?

VF Franchise Consulting helps international franchise brands expand into Asia and MENA by identifying master franchise partners, structuring franchise agreements, and providing on-the-ground market expertise. We also help investors in Asia find and evaluate the right international franchise opportunity for their market.

Which countries does VF Franchise Consulting operate in?

We work across 20+ markets including Vietnam, Thailand, Singapore, Malaysia, Indonesia, Philippines, Hong Kong, India, South Korea, Japan, Saudi Arabia, UAE, Qatar, Kuwait, and Bahrain.

How do I expand my franchise brand into Southeast Asia?

The most effective path is to appoint a master franchisee or area developer in each target market. VF Franchise Consulting manages the entire process — from market feasibility and partner identification to deal structuring and franchisee onboarding — through our Franchise Fast Track service.

What is a master franchise and how does it work?

A master franchise grants a local investor the rights to sub-franchise a brand within a defined territory. The master franchisee recruits and supports individual unit operators. This model is the most common structure for international brand expansion in Asia.

How long has VF Franchise Consulting been operating?

VF Franchise Consulting was founded in 2008 and has over 15 years of experience in international franchise development across Asia and the Middle East.

What types of franchise brands does VF Franchise Consulting represent?

We work with brands across F&B, fitness and wellness, education, retail, and business services. Current and past brands include Texas Roadhouse, PizzaExpress, Crunch Fitness, Club Pilates, Chuck E. Cheese, and many others.

L&L Hawaiian Barbecue opens in Manila

L&L Hawaiian Barbecue has opened its first store in the Philippines, with a second one planned by November.

The ‘plate lunch’ QSR brand made its debut quietly last month in a shopping mall at Edsa which will be followed by a second outlet in SM Megamall in Manila.

“I think that the people there really enjoy our taste in food,” L&L Hawaiian Barbecue VP and COO Bryan Andaya told Pacific Business News. “Here, in the US, our third biggest demographic is Filipinos.”

L&L Hawaiian Barbecue, also known as L&L or as L&L Drive-Inn in Hawaii, is a franchised restaurant chain based in Honolulu, Hawaii, centered on the traditional Hawaiian ‘plate lunch’.

The concept expanded onto the US mainland in 1999 and there are now more than 200 locations across the US, Tokyo and Auckland, New Zealand.

The brand has been credited with popularising the plate lunch in Hawaii, primarily through its drive-throughs.

Source: insideretail.asia

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