BASKIN-ROBBINS® – The World’s Sweetest Opportunity
Baskin-Robbins, a name that has been synonymous with delicious ice cream for over seven decades, stands as a beacon of quality and innovation in the franchising industry. Founded in 1945, Baskin-Robbins has not only been a pioneer in the ice cream industry but has also crafted a legacy of delighting customers with its vast array of ice cream flavors. With a global presence and a commitment to quality, it’s a brand that continues to bring smiles to people of all ages.
Summary of Baskin-Robbins®
- Founded in 1945
- One of the world’s largest ice cream chains
- Over 80 years of Excellence
- 7,600+ restaurants worldwide
- 1,300+ flavors, creative cones, unique cakes, specialty desserts, frozen beverages and take-home treats
Baskin-Robbins has achieved numerous milestones. Some of the key highlights include:
- 1945: Baskin-Robbins was founded in Glendale, California.
- 1953: The brand introduced its concept of offering 31 flavors, one for each day of the month.
- 1967: Baskin-Robbins opened its 1,000th store, marking a significant milestone in its expansion.
- 2005: The brand was acquired by Dunkin’ Brands, adding a new layer of opportunity for franchisees.
Why Franchise the Baskin-Robbins®
Franchising with Baskin-Robbins is a sweet opportunity for several reasons:
- Established Brand: Baskin-Robbins’ name is widely recognized, and it has a loyal customer base. Franchisees benefit from the trust and goodwill associated with the brand.
- Proven Business Model: Baskin-Robbins has a timetested business model that has led to the success of numerous franchises worldwide. This model includes comprehensive training and support.
- Customer Loyalty: Over the years, Baskin-Robbins has cultivated a dedicated customer base that seeks out its delicious ice cream. This loyalty ensures a consistent flow of business.
- Innovative Flavors: The brand is renowned for its innovative approach to flavors. This constant innovation keeps customers returning for new and exciting tastes, ensuring a steady flow of business.
- Global Reach: Baskin-Robbins has a strong global presence, opening up opportunities for international franchising and exposure to diverse markets.
In conclusion, franchising with Baskin-Robbins offers a delectable opportunity in the world of franchising. With its established brand, innovative flavors, and a loyal customer base, it’s a recipe for sweet success.
Whether you’re an aspiring entrepreneur or an existing franchisee looking to expand, Baskin-Robbins provides a winning formula in the franchising industry.