VF Franchise Consulting

This steakhouse with a huge cult following is beating Applebee’s, Olive Garden, and Outback

Aug 10, 2015

This steakhouse with a huge cult following is beating Applebee’s, Olive Garden, and Outback

texas roadhouse

Texas Roadhouse is outperforming every other casual dining restaurant.

The Western-themed casual steakhouse produced 8.2% comparable-store sales in the most recent quarter, the best in the industry. Traffic increased 6.5%.

Texas Roadhouse is also recommended by customers more than any other restaurant chain, according to Morgan Stanley.

Despite its popularity, Texas Roadhouse keeps a lower profile than competitors like Outback Steakhouse, Red Lobster, and Olive Garden.

The chain has about 400 locations around the United States.

It’s known for giving away buckets of free peanuts at the table and encouraging patrons to throw the shells on the floor.

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Customers also get unlimited dinner rolls with butter.

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Popular menu items on Yelp include steak, ribs, and barbecue chicken. Meals typically come with sides like baked potatoes, steak fries, and vegetables.

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Many Yelp reviewers say that Texas Roadhouse has flawless execution of basic American food.

“Simple, flavorful and makes you come back for more every time,” one reviewer wrote.

Another reviewer wrote that service is fast and the food is consistently hot upon delivery.

Employee satisfaction is probably a factor in Texas Roadhouse’s renowned customer service.

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The company was the only casual dining restaurant to be named one of the top 50 places to work by Glassdoor – a job data firm, polled anonymous workers about the company’s practices.

To get more information about Texas Roadhouse opportunity with VF Franchise Consulting, please visit Texas Roadhouse.

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