HOOTERS® – American Restaurant Chain That Specializes In Chicken Wings, Beer, And Casual Dining


  • Hooters is an American restaurant chain
  • It specializes in chicken wings, beer, and casual dining
  • The chain was founded in 1983 in Florida, USA
  • Hooters has over 420 locations across 29 countries
  • The first international location in Singapore in 1986, the launch of the Hooters Air airline in 2003, and the introduction of Hoots, a more family-friendly concept in 2017

Key Milestones/Highlight Number of HOOTERS®

  • Franchisees operate over 96% of Hooters locations
  • According to Hooters, their franchise system has a success rate of 98%
  • As of 2021, there are over 300 Hooters franchisees operating in 29 countries
  • Hooters serves over 2 million pounds of chicken wings per week, making them one of the largest chicken wing chains in the world
  • Hooters has over 160,000 employees globally, with the majority being female servers known as “Hooters Girls”
  • The company has been recognized by Entrepreneur magazine as one of the top franchises in the US, and has won numerous awards for its wings, beer selection, and overall dining experience

Why Franchise HOOTERS®?

  • Faster expansion without large capital investment
  • Increased brand awareness through local promotions
  • Established business model replication
  • Global expansion through partnerships with local entrepreneurs

Competitive Advantages of HOOTERS®

  • Iconic brand recognition and unique concept
  • Signature menu items, including world-famous chicken wings
  • Hooters Girls – attractive and friendly servers who contribute to the overall dining experience
  • Vibrant and fun atmosphere with sports games, music, and events
  • Strong customer loyalty and repeat business

Franchise Training and Support of HOOTERS®

  • Comprehensive 4-week training program for franchisees and their management teams
  • Ongoing operational support and guidance from dedicated franchise business consultants
  • Marketing and advertising support, including national campaigns and local promotions
  • Regular franchisee conferences and networking events to share best practices and ideas

Testimonials of HOOTERS®

  • “Hooters is a great brand and the franchisor is very supportive. We have seen steady growth in our sales and customer base since joining the franchise.” – John, Hooters franchisee
  • “As a former Hooters Girl, I knew firsthand the power of the brand and the strong customer loyalty. Becoming a franchisee was a natural next step for me, and I have not been disappointed.” – Lisa, Hooters franchisee
  • “Hooters has been a game-changer for our restaurant portfolio. The franchise support has been unparalleled, and we have seen impressive financial returns from our investment.” – Mike, Hooters franchisee

Franchise Awards of HOOTERS®

  • Ranked #82 on Entrepreneur magazine’s 2021 Franchise 500 list
  • Named “Best Wings” by USA Today’s 10Best Readers’ Choice Awards in 2020
  • Won “Best Casual Dining Restaurant” at the 2021 Global Franchise Awards
  • Recognized as a top franchise opportunity in various industry publications and rankings